By Deba Uwadiae
By Nosakhare Uwadiae Esq., Intellectual Property Specialist & Brand
Nigeria is full of brilliant entrepreneurs but many overlook one thing that could destroy their hard work: Trademark Registration.
Here’s why most don’t do it — and why that mindset is dangerous and can destroy their business.
* They think only CAC Registration means brand ownership — it doesn’t.
*Trademark Registration guarantees Brand Ownership.*
*They think it’s too expensive — it’s far cheaper than losing your brand to IP theft.
They delay it — until someone else legally hijacks their name.
*They feel “too small” to be copied — but online visibility makes you vulnerable and an easy prey for IP infringement.
A trademark is not a luxury — it’s a brand growth strategy. It protects your name, logo, and identity, and positions you for global expansion.
If you’ve built a brand, secure it. Don’t wait until someone else claims what you created. Let’s protect Nigerian brands — one trademark at a time. (Powered by Nosakhare Uwadiae Esq., Intellectual Property Specialist & Brand)
Support the New Americans magazine to continue to serve our community with precise news that affect the new American, immigrant and refugee community. https://paypal.com/donate/?hosted_button_id=8LHFS78NRNJJY&source=url
